Wednesday, May 2, 2012

Final HARTS Project




For the HARTS project, we were to create visuals for our individual clients - my group (Janet and Rachel D) worked with the First Presbyterian church to help create visual instructions for the volunteers of HARTS.  Through the other class (I believe 385?), we worked off of there instructions of what the client needed.  Many of the other groups had to create maps and thoroughly detailed signs, but somehow our client only needed three signs: an emergency contact sign, a breaker box location sign, and an evening schedule sign that explains the "chores" of the evening and what to do to prepare for the morning as well.

After all three of us completing different versions of each sign, we decided to use Janet's visuals, because we thought the clarity of each concept was clear, and that she had created successful visuals for our clients needs.  Throughout the process, we had some trouble with communication from the other team, but eventually, we were made clear of the things they needed.

Each visual includes the HARTS logo in the bottom-right corner of each sign.  This logo clearly identifies the targeted audience for the signs.  Our client (Mary Scott) is catering to the needs of her volunteers, and what she thinks is vital for her volunteers to know if she is not there.  The concept of these pieces do not talk down to the audience at all.  There is a need for visual aid at the church, in order for the volunteers to be successful, and this is evident through the use of colors, placement, organization and images. 

The purpose of these signs is to inform.  With the large, colorful headings at the top-center of each sign, it is clearly marked what each sign is trying to tell.  The left-aligned placement of each image, along with the right-aligned placement of the text creates unity and clarity in each sign. 

The only issue that I still have with these signs are the choices of colors.  The red is an obvious choice to represent emergencies, so this color had to be used to cater to the specific audience, but I still don't like the use of yellows for some reason.  I'm not sure what color I would use instead, but for some reason that choice of yellow seems a tad juvenile to me.  Large fonts were also used to grab the attention of each volunteer (audience).  Overall, our client was happy with the signs, and we successfully completed the purpose of this assignment.

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